We love Blogspot, but now that interest in film 2.0 is finally increasing we have setup a new bigger home over on our dedicated website film 2.0 film2.org
we hope you like it.
Sunday, November 23, 2008
Friday, March 07, 2008
New Media a good thing for Cinemas
The MPAA did discount one factor that Monday morning boxoffice quarterbacks have been quick to blame whenever the wickets register a downtick: competition from new media.
A Nielsen NRG study cited Wednesday by the MPAA found that the average moviegoer goes to the multiplex 7.9 times per year. But moviegoers who own or subscribe to five or more new technologies, such as PPV/VOD, DVRs, digital cable and DVD rental services, are even more reliable moviegoers. They leave their wired homes 11.4 times per year to go out to the movies.
Increasingly, moviegoers also consult the Internet about what movie to see. "I use the Web site RottenTomatoes a lot," Glickman offered in an unsolicited testimonial.
A study conducted by the MPAA and Yahoo found that 73% of all moviegoers consult the Internet before deciding on a movie. That's approaching the 75% who also get their movie info from TV and radio and way ahead of the 46% who rely on print.
Movie advertising is moving in that direction, too. MPAA companies spent 4.4% of their ad budgets online in 2008, up from 3.7% the previous year. Simultaneously, allocations for newspaper advertising fell from 10.8% to 10.1%.
The MPAA did discount one factor that Monday morning boxoffice quarterbacks have been quick to blame whenever the wickets register a downtick: competition from new media.
A Nielsen NRG study cited Wednesday by the MPAA found that the average moviegoer goes to the multiplex 7.9 times per year. But moviegoers who own or subscribe to five or more new technologies, such as PPV/VOD, DVRs, digital cable and DVD rental services, are even more reliable moviegoers. They leave their wired homes 11.4 times per year to go out to the movies.
Increasingly, moviegoers also consult the Internet about what movie to see. "I use the Web site RottenTomatoes a lot," Glickman offered in an unsolicited testimonial.
A study conducted by the MPAA and Yahoo found that 73% of all moviegoers consult the Internet before deciding on a movie. That's approaching the 75% who also get their movie info from TV and radio and way ahead of the 46% who rely on print.
Movie advertising is moving in that direction, too. MPAA companies spent 4.4% of their ad budgets online in 2008, up from 3.7% the previous year. Simultaneously, allocations for newspaper advertising fell from 10.8% to 10.1%.
Interactive picks for SXSW festival
More details on the digital panels at SXSW courtesy of Sarah Lindner.
The South by Southwest Film and Interactive festivals both kick off today, and a few panels are open to badge holders from both events. Here's a handful of highlights for filmmakers who want to learn more about how technology is changing their craft. Panels take place at the Austin Convention Center. Each of the sessions listed here is in Room 12AB. For more details on these panels, visit sxsw.com. For more picks and additional coverage of SXSW events, visit austin360.com/sxsw.
Saturday: 'Digital Cinema for Indies' (11:30 a.m.) talks about getting your work onto digital screens and the implications of digital cinema. 'Video Production for the Web & Mobile Devices' (3:30 p.m.) looks at how to best use these new screens.
Sunday: 'Blogs, Buzz, and Buddy Lists' (3:30 p.m.) explores how you can use all of the above to build an audience.
Monday: 'ABC's of DVDs' (3:30 p.m.) looks at how the medium has evolved and where it's going. 'Independent Film Distribution: It Takes an Online Community' covers 'creating true cross-platform media brands.' 'A Conversation with Michael Eisner' (11:30 a.m.) features the former Disney head talking about his future plans and debuting his new Web series, 'The All-For Nots.'
More details on the digital panels at SXSW courtesy of Sarah Lindner.
The South by Southwest Film and Interactive festivals both kick off today, and a few panels are open to badge holders from both events. Here's a handful of highlights for filmmakers who want to learn more about how technology is changing their craft. Panels take place at the Austin Convention Center. Each of the sessions listed here is in Room 12AB. For more details on these panels, visit sxsw.com. For more picks and additional coverage of SXSW events, visit austin360.com/sxsw.
Saturday: 'Digital Cinema for Indies' (11:30 a.m.) talks about getting your work onto digital screens and the implications of digital cinema. 'Video Production for the Web & Mobile Devices' (3:30 p.m.) looks at how to best use these new screens.
Sunday: 'Blogs, Buzz, and Buddy Lists' (3:30 p.m.) explores how you can use all of the above to build an audience.
Monday: 'ABC's of DVDs' (3:30 p.m.) looks at how the medium has evolved and where it's going. 'Independent Film Distribution: It Takes an Online Community' covers 'creating true cross-platform media brands.' 'A Conversation with Michael Eisner' (11:30 a.m.) features the former Disney head talking about his future plans and debuting his new Web series, 'The All-For Nots.'
Sunday, March 02, 2008
Quick reminder SXSW Film Festival
SXSW festival arrives March 7-15, 2008, which is one of my favourite festivals.
This year they have an event around Digital Cinema for Indies which is on
Saturday, March 8th 11:30 am - 12:30 pm.
The event looks at how can indie directors/producers get their work onto the growing number of digital screens in the US, and what are the economics of encoding your film so it can be downloaded digitally and onto a cinema’s server? It’ll also explore how digital cinema is changing the balance of power between Hollywood studios and independents, and what new developments lie ahead.
Visit the website to find out more details
SXSW festival arrives March 7-15, 2008, which is one of my favourite festivals.
This year they have an event around Digital Cinema for Indies which is on
Saturday, March 8th 11:30 am - 12:30 pm.
The event looks at how can indie directors/producers get their work onto the growing number of digital screens in the US, and what are the economics of encoding your film so it can be downloaded digitally and onto a cinema’s server? It’ll also explore how digital cinema is changing the balance of power between Hollywood studios and independents, and what new developments lie ahead.
Visit the website to find out more details
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