CinemaTech

Saturday, January 27, 2007

As Eninem would say 'Lose Yourself'

Rather than quoting Oscar Wilde as is the want of most film critics I would like to paraphrase a more modern philosopher by the name of Eninem from Detroit.

If you had one shot
Or one opportunity
To seize everything you ever wanted, in one moment
Would you capture it, or just let it slip

So what has this got to do with Film 2.0. Well with the advent of digital, the democratisation of film making, taking it from $200 million blokcbusters into the hands of anyone with a digital camera and a talent, means that everyone now has a shot.

Now just because everyone now has the tools, does not mean that suddenly end up with 1000 masterpieces, in fact the opposite is more true as quality suffers. If you strap 100000 monkeys to typewriters you may end up with one writing the works of Shakespeare and so the odds are that 100,000 filmmakers strapped to a digital camera by the law of averages someone will make a decent film. The film Tarnation made for 50p about his own life is an indication of what can be done. Though as much of the success is down to years of editing and a major publicy campaign. Films often quoted are Super Size Me, and Fahrenheit 9/11, though what is obvious is that over the next few years the greatest revolution ever to take place in film since Sound is going to change the rules. Everyone knows change is coming, apart from the Studios who continue to plough upwards in their desire to make bigger and bigger tentpole films with less and less story and relevance. But no one knows what the future will be. The great thing is that the Opportunities are here and now.
So what are you waiting for, get writing and filming now…. ‘cos opportunity comes once in a lifetime.

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