CinemaTech

Friday, July 27, 2007

Record breaking box office - time to gate crash the party!
This summer is blockbuster central. From Pirates, Shrek and Spidey to name a few.
So does this mean that cinema is in its best ever state ?
There´s a widespread argument that divides the film world between arty self indulgence and films that make money and people go and see. Put another way the rest of the world fit the bill for the latter making worthy movies, whilst the USA happily make films people want to see.
The bigger question is whether there are means to allow filmmaking to flourish independently. the issue is with distribution. There are great films out there but they will only be seen by a tiny few. In the UK if you live outside of london the the chance of seeing a decent indie film is slim. The likes of festival favourites Sherrybaby, Half Nelson and Black Gold don´t stray far from New York and London.
Lets face it the model is broke. It was created in the 80´s by the likes of Star Wars and has grown into an out of control marketing behemoth. what we need is an indie scene that gatecrashes the mainstream. The music industry has gone digital and the movie industry is not far behind.
How will this happen for the movie industry. one word.... Internet.
Film 2.0 is here and is the future.

Sunday, July 22, 2007

Film 2.0 Website launching soon.
We´ve been doing some navel gazing since last September and getting the right team together. But at long last we´ve got our act together and the fruits of our labour will shortly bear fruit at our new Film 2.0 website.
Film 2.0

Come back later in July for the launch and we hope you will like what you see. The idea is to provide a repository of information for budding Film 2.0 filmmakers.
See you soon.
Machinima - Who Needs Actors?
Actors, lots of money and lots of attitude. With blue screen technology for Spiderman and Fantastic Four at the fore of technology for Hollywood films for creating amazing backdrops, that CGI has now taken over big budget movies, its only a matter of time before technology enables movie makers to be able to use software to create or re-create actors on screen. The first steps to this has begun with the low budget Machinima.
Machinima is a portmantaeu of machine cinema or machine animation, is both a collection of associated production techniques and a film genre defined by those techniques. As a production technique, the term concerns the rendering computer generated imagery (CGI) using real-time, interactive (game) 3D engines, as opposed to high-end and complex 3D animation software used by professionals.
Engines from first person shooter and role-playing simulation video games are typically used. Consequently, the rendering can be done in real-time using PCs (either using the computer of the creator or the viewer), rather than with complex 3D engines using huge render farms. As a film genre, the term refers to movies created by the techniques described above.

Last week I met Alex Wilding who is one of the founders of Machinima. He created the "French Democracy" which was a early example that this basic genre could provide original content, not just in jokes for gamers.
As always he was full of enthusiasm for the new genre and how it was developing.
Other earlier examples he talked about are the often amusing creations around the Halo games of Red vs Blue. And the more developments of characters from Sims and The Movies.

For further information visit which has a wide range of Machinima content to get you upto speed, and maybe create enough interest for you to make your own movie, without actors.